CGD 318 Week 1 Discussion 1 Scavenger Hunt

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CGD 318 Week 1 Discussion 1 Scavenger Hunt

What is the purpose of public relations writing? Find three examples of organizations that are using public relations. Examples might be a press release announcing a new product release, community relations, or any effort to maintain the organization’s corporate identity.

In your post, describe the purpose for each organization and answer the following:

 How well was the PR message written?

 Did the message follow the public relations strategy? Why or why not?

 Was the message good public relations writing, or only mediocre?

 What improvement suggestions do you have?

Use the text and/or additional resources to support your rationale. Respond to at least two of your classmates’ posts.